Let me rephrase this. Maybe I should call it: “The sad truth about MOST Instagram promoters”. Today, I’m going to outline a very popular promotional page on Instagram that promises to get artists more traffic to their posts. Because I don’t want to stop anyone from getting money, I will not be informing you all of the exact page that is doing this scam. However, I will be showing you how to deduce (SAT word, I read a book last week 😀) for yourself whether or not a page is getting legit traffic or not.

So this page has over 70,000 followers and averages between 5,000-10,000 views per video. 

 
 

5,000 views per video with that amount of followers is pretty decent engagement. But let’s take a closer look at it. I wonder… the views are great, but how many likes does this post have? Probably at least 100 or 200 right? 

Uhh… 5,000 views but only 24 likes? Well, that’s not so great honestly. It actually stinks. But maybe the post was shown to a ton of people, but the people it reached didn’t love the post. Or maybe…. (what I’m about to say is the actual answer…) MAYBE IT’S BECAUSE THE PAGE WITH 70,000 FOLLOWERS HAS FAKE FOLLOWERS!!! 
​

​How do I know? I did a little “research” (which literally just consisted of me clicking on a few of their followers profiles). Look what I discovered! Check out the pictures below!

These accounts are faker than glutes on an Atlanta exotic dancer. (haha!) If you need me to explain why they are fake (the followers, not the Atlanta Butts) after seeing these pictures... well, you may be a lost cause. However, I'll explain anyway.
#1 They all have spammy names 
#2 They follow thousands of people and have only a few followers themselves.
#3 Will usually only have a few posts, and the pictures will usually be really random. 

I literally sat and checked out about 50 of their “followers”. I made sure to take huge swipes on my Iphone… And each big swipe I took, every follower I was clicked on was just like the accounts above. What’s worse is that they pretend to be doing artists a favor, like “$5 dollar Fridays” in which they will share your post to their story at a discounted prices. For a permanent post on their page, they charge between $50-80 dollars. Doesn’t sound like a lot huh?

Well imagine going to Wal-Mart and paying $1 for a candy bar. You paid the cashier and than instead of giving you the kit-kat that your mouth is watering for, they hand you a brick with doo-doo smeared on it. (Yes I said “Doo Doo”)

Would you be upset? Would you care that it was “ONLY” $1? Or are you like most people and want to get what they paid for, and not be cheated out of their money? Your goal was to get more exposure and real fans, not bot traffic.

Sucks doesn’t it? I know friends, I know. *Virtually pats you on the back*. So what should you do instead? Who can you trust in the music industry that’s full of snakes?!?! Well, I have two answers for you.

1. Trust yourself. Trust your gut. If something seems too good to be true… it is. Learn how to properly market yourself via advertising. After all, you’re spending YOUR hard earned money to promote YOURSELF. And you will never cheat YOURSELF (at least not financially. You’ll probably cheat yourself by skipping that workout later or cheating on a video game… but you won’t cheat yourself on money!)
2. You can trust me! Trust “ya boy” Kayo! I have a marketing agency called Take Off Team. We help you get the most exposure possible for your budget. We pride ourselves on being transparent. Understand this… I am not promising you that you will get 1,000 followers in a week using our service. But I can tell you that If you get 100, they will at least be real people that are interested in YOU and YOUR BRAND. And that my friends is far more valuable. And the best part? You'll know exactly where every dollar is going.

Be sure to share this with a few of your friends that you care about. Let’s not let these companies continue to cheat people out of their money. Before spending money with an Instagram promotion company, take the time to do my "Sherlock Holmes, super secret rocket scientist-esk research method that I demonstrated earlier in this blog.

​Until next time, see ya.
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Wait, wait wait! You guys are clapping too loudly, I can't hear myself think. I know you're so excited that you don't even know what to do with yourself! Well, I'm almost as excited as you are! Ok, all sarcasm aside, here are the details!

The project will feature six songs and one interlude, totaling... that's right, 7 tracks! I have a few cool features on this tape, including one special feature from my God daughter Malia B&B. I also have a really dope track with Tatiana Woods who is a soulful songstress that I linked up with via Instagram. Crazy story about that. Ready for the story? Well here it goes. 

My project was slated to be completed by 7/19/2020. Tatiana sent me a message a day or two earlier and after a quick convo, we agreed that it would be a great idea to do a song together. The timing was so perfect because the very next day, one of my producers (Tips Beats) sent me a record that perfectly fit her style. She recorded to it and sent it back to me the next day (yea.. that quick). Motivated by her quickness, I recorded my verse and finished the song the next day. 

Oh wow.. How did I type all of this and not even tell you guys the name of my project? Sheesh! Ok, my EP is in honor of my late father, Thomas Wright. I named it "Son Of Thomas". We had a troubled relationship as I was growing up, but luckily were on great terms before he passed... I miss him. 

We used an old picture of us two as the album cover. I genuinely hope you all enjoy this, as I tried to step outside of my comfort zone on a few of these songs. It is set to be released on all major streaming outlets on August 7th, 2020.